Market Research Analysts and Marketing Specialists Salary in Massachusetts
The median annual wage for market research analysts and marketing specialists in Massachusetts is $101,810 ($48.95 per hour) — +29.3% vs. the national median of $78,760. Source: BLS OEWS, May 2025 estimates.
- Median annual wage
- $101,810
- Mean annual wage
- $108,600
- Median hourly wage
- $48.95
- Employment in MA
- 39,710
39,710 employed · 10.9 per 1,000 jobs
Wage percentiles in Massachusetts
| Percentile | Annual wage | Hourly wage |
|---|---|---|
| 10th percentile | $58,090 | $27.93 |
| 25th percentile | $77,220 | $37.12 |
| Median (50th) | $101,810 | $48.95 |
| 75th percentile | $133,460 | $64.16 |
| 90th percentile | $166,970 | $80.28 |
What this salary is worth in Massachusetts
- Cost-of-living adjusted salary
- $96,268
- Median rent burden
- 20.8%
- Est. affordable home price
- $371,396
Massachusetts prices are 105.8 vs. U.S. average = 100 (BEA RPP, 2024)
Median gross rent in Massachusetts: $1,762/mo (ACS 2020-2024). 30% of income = $2,545/mo
At 6.67% 30-yr rate (FRED, 2026-08), 20% down, 28% front-end DTI, 1.5%/yr taxes+insurance
For context, the median home value in Massachusetts is $562,100 (ACS 2020-2024).
Estimates from documented formulas — see methodology. Not financial advice.
Market Research Analysts and Marketing Specialists salary in other states
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- District of Columbia
- Florida
- Georgia
- Hawaii
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Maryland
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
Other salaries in Massachusetts
- Accountants and Auditors in Massachusetts
- Bookkeeping, Accounting, and Auditing Clerks in Massachusetts
- Business Operations Specialists, All Other in Massachusetts
- Cashiers in Massachusetts
- Construction Laborers in Massachusetts
- Cooks, Restaurant in Massachusetts
- Customer Service Representatives in Massachusetts
- Elementary School Teachers, Except Special Education in Massachusetts
- Fast Food and Counter Workers in Massachusetts
- First-Line Supervisors of Food Preparation and Serving Workers in Massachusetts
- First-Line Supervisors of Office and Administrative Support Workers in Massachusetts
- First-Line Supervisors of Retail Sales Workers in Massachusetts
- General and Operations Managers in Massachusetts
- Heavy and Tractor-Trailer Truck Drivers in Massachusetts
- Home Health and Personal Care Aides in Massachusetts
- Human Resources Specialists in Massachusetts
- Janitors and Cleaners, Except Maids and Housekeeping Cleaners in Massachusetts
- Laborers and Freight, Stock, and Material Movers, Hand in Massachusetts
- Landscaping and Groundskeeping Workers in Massachusetts
- Light Truck Drivers in Massachusetts
- Maintenance and Repair Workers, General in Massachusetts
- Management Analysts in Massachusetts
- Medical Secretaries and Administrative Assistants in Massachusetts
- Miscellaneous Assemblers and Fabricators in Massachusetts
- Nursing Assistants in Massachusetts
- Office Clerks, General in Massachusetts
- Project Management Specialists in Massachusetts
- Receptionists and Information Clerks in Massachusetts
- Registered Nurses in Massachusetts
- Retail Salespersons in Massachusetts
- Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in Massachusetts
- Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products in Massachusetts
- Secondary School Teachers, Except Special and Career/Technical Education in Massachusetts
- Secretaries and Administrative Assistants, Except Legal, Medical, and Executive in Massachusetts
- Security Guards in Massachusetts
- Software Developers in Massachusetts
- Stockers and Order Fillers in Massachusetts
- Teaching Assistants, Except Postsecondary in Massachusetts
- Waiters and Waitresses in Massachusetts
About this data
- Occupational Employment and Wage Statistics — data period May 2025, retrieved August 13, 2026.
- Occupational Employment and Wage Statistics — data period May 2025, retrieved August 13, 2026.
- Regional Price Parities — data period 2024, retrieved August 13, 2026.
- American Community Survey 5-Year Estimates — data period 2020-2024, retrieved August 13, 2026.
- Federal Reserve Economic Data — data period 2026-08, retrieved August 17, 2026.
Figures are shown exactly as published by the source or derived by the documented formulas on our methodology page. Where a source suppresses an estimate, we show “—” rather than a substitute value.