SalaryMap USA

Market Research Analysts and Marketing Specialists Salary in Missouri

The median annual wage for market research analysts and marketing specialists in Missouri is $70,140 ($33.72 per hour) -10.9% vs. the national median of $78,760. Source: BLS OEWS, May 2025 estimates.

Median annual wage
$70,140
Mean annual wage
$78,560
Median hourly wage
$33.72
Employment in MO
14,890

14,890 employed · 5.1 per 1,000 jobs

Wage percentiles in Missouri

Wage distribution for market research analysts and marketing specialists in Missouri (OEWS May 2025).
PercentileAnnual wageHourly wage
10th percentile$37,970$18.26
25th percentile$48,680$23.41
Median (50th)$70,140$33.72
75th percentile$100,710$48.42
90th percentile$129,140$62.09

What this salary is worth in Missouri

Cost-of-living adjusted salary
$77,232

Missouri prices are 90.8 vs. U.S. average = 100 (BEA RPP, 2024)

Median rent burden
17.7%

Median gross rent in Missouri: $1,033/mo (ACS 2020-2024). 30% of income = $1,754/mo

Est. affordable home price
$255,866

At 6.67% 30-yr rate (FRED, 2026-08), 20% down, 28% front-end DTI, 1.5%/yr taxes+insurance

For context, the median home value in Missouri is $230,300 (ACS 2020-2024).

Estimates from documented formulas — see methodology. Not financial advice.

Market Research Analysts and Marketing Specialists salary in other states

Other salaries in Missouri

About this data

  • Occupational Employment and Wage Statistics — data period May 2025, retrieved August 13, 2026.
  • Occupational Employment and Wage Statistics — data period May 2025, retrieved August 13, 2026.
  • Regional Price Parities — data period 2024, retrieved August 13, 2026.
  • American Community Survey 5-Year Estimates — data period 2020-2024, retrieved August 13, 2026.
  • Federal Reserve Economic Data — data period 2026-08, retrieved August 17, 2026.

Figures are shown exactly as published by the source or derived by the documented formulas on our methodology page. Where a source suppresses an estimate, we show “—” rather than a substitute value.