SalaryMap USA

Market Research Analysts and Marketing Specialists Salary in New Mexico

The median annual wage for market research analysts and marketing specialists in New Mexico is $61,950 ($29.79 per hour) -21.3% vs. the national median of $78,760. Source: BLS OEWS, May 2025 estimates.

Median annual wage
$61,950
Mean annual wage
$67,090
Median hourly wage
$29.79
Employment in NM
1,610

1,610 employed · 1.8 per 1,000 jobs

Wage percentiles in New Mexico

Wage distribution for market research analysts and marketing specialists in New Mexico (OEWS May 2025).
PercentileAnnual wageHourly wage
10th percentile$41,600$20.00
25th percentile$48,770$23.45
Median (50th)$61,950$29.79
75th percentile$78,740$37.85
90th percentile$98,060$47.14

What this salary is worth in New Mexico

Cost-of-living adjusted salary
$67,182

New Mexico prices are 92.2 vs. U.S. average = 100 (BEA RPP, 2024)

Median rent burden
20.7%

Median gross rent in New Mexico: $1,067/mo (ACS 2020-2024). 30% of income = $1,549/mo

Est. affordable home price
$225,990

At 6.67% 30-yr rate (FRED, 2026-08), 20% down, 28% front-end DTI, 1.5%/yr taxes+insurance

For context, the median home value in New Mexico is $248,100 (ACS 2020-2024).

Estimates from documented formulas — see methodology. Not financial advice.

Market Research Analysts and Marketing Specialists salary in other states

Other salaries in New Mexico

About this data

  • Occupational Employment and Wage Statistics — data period May 2025, retrieved August 13, 2026.
  • Occupational Employment and Wage Statistics — data period May 2025, retrieved August 13, 2026.
  • Regional Price Parities — data period 2024, retrieved August 13, 2026.
  • American Community Survey 5-Year Estimates — data period 2020-2024, retrieved August 13, 2026.
  • Federal Reserve Economic Data — data period 2026-08, retrieved August 17, 2026.

Figures are shown exactly as published by the source or derived by the documented formulas on our methodology page. Where a source suppresses an estimate, we show “—” rather than a substitute value.