Market Research Analysts and Marketing Specialists Salary in Texas
The median annual wage for market research analysts and marketing specialists in Texas is $72,520 ($34.87 per hour) — -7.9% vs. the national median of $78,760. Source: BLS OEWS, May 2025 estimates.
- Median annual wage
- $72,520
- Mean annual wage
- $79,770
- Median hourly wage
- $34.87
- Employment in TX
- 63,350
63,350 employed · 4.5 per 1,000 jobs
Wage percentiles in Texas
| Percentile | Annual wage | Hourly wage |
|---|---|---|
| 10th percentile | $37,640 | $18.10 |
| 25th percentile | $52,060 | $25.03 |
| Median (50th) | $72,520 | $34.87 |
| 75th percentile | $98,320 | $47.27 |
| 90th percentile | $135,710 | $65.24 |
What this salary is worth in Texas
- Cost-of-living adjusted salary
- $74,719
- Median rent burden
- 23.2%
- Est. affordable home price
- $264,548
Texas prices are 97.1 vs. U.S. average = 100 (BEA RPP, 2024)
Median gross rent in Texas: $1,403/mo (ACS 2020-2024). 30% of income = $1,813/mo
At 6.67% 30-yr rate (FRED, 2026-08), 20% down, 28% front-end DTI, 1.5%/yr taxes+insurance
For context, the median home value in Texas is $283,800 (ACS 2020-2024).
Estimates from documented formulas — see methodology. Not financial advice.
Market Research Analysts and Marketing Specialists salary in other states
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- District of Columbia
- Florida
- Georgia
- Hawaii
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Maryland
- Massachusetts
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
Other salaries in Texas
- Accountants and Auditors in Texas
- Bookkeeping, Accounting, and Auditing Clerks in Texas
- Business Operations Specialists, All Other in Texas
- Cashiers in Texas
- Construction Laborers in Texas
- Cooks, Restaurant in Texas
- Customer Service Representatives in Texas
- Elementary School Teachers, Except Special Education in Texas
- Fast Food and Counter Workers in Texas
- First-Line Supervisors of Food Preparation and Serving Workers in Texas
- First-Line Supervisors of Office and Administrative Support Workers in Texas
- First-Line Supervisors of Retail Sales Workers in Texas
- General and Operations Managers in Texas
- Heavy and Tractor-Trailer Truck Drivers in Texas
- Home Health and Personal Care Aides in Texas
- Human Resources Specialists in Texas
- Janitors and Cleaners, Except Maids and Housekeeping Cleaners in Texas
- Laborers and Freight, Stock, and Material Movers, Hand in Texas
- Landscaping and Groundskeeping Workers in Texas
- Light Truck Drivers in Texas
- Maintenance and Repair Workers, General in Texas
- Management Analysts in Texas
- Medical Secretaries and Administrative Assistants in Texas
- Miscellaneous Assemblers and Fabricators in Texas
- Nursing Assistants in Texas
- Office Clerks, General in Texas
- Project Management Specialists in Texas
- Receptionists and Information Clerks in Texas
- Registered Nurses in Texas
- Retail Salespersons in Texas
- Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel in Texas
- Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products in Texas
- Secondary School Teachers, Except Special and Career/Technical Education in Texas
- Secretaries and Administrative Assistants, Except Legal, Medical, and Executive in Texas
- Security Guards in Texas
- Software Developers in Texas
- Stockers and Order Fillers in Texas
- Teaching Assistants, Except Postsecondary in Texas
- Waiters and Waitresses in Texas
About this data
- Occupational Employment and Wage Statistics — data period May 2025, retrieved August 13, 2026.
- Occupational Employment and Wage Statistics — data period May 2025, retrieved August 13, 2026.
- Regional Price Parities — data period 2024, retrieved August 13, 2026.
- American Community Survey 5-Year Estimates — data period 2020-2024, retrieved August 13, 2026.
- Federal Reserve Economic Data — data period 2026-08, retrieved August 17, 2026.
Figures are shown exactly as published by the source or derived by the documented formulas on our methodology page. Where a source suppresses an estimate, we show “—” rather than a substitute value.